Hu Bing releases HOPERISE fashion menswear brand

Hu Bing releases HOPERISE fashion men's brand blockbusters and writes true stories for the international brand.

China's famous fashion star and Hu Bing, who has just won the “Mr. Fashion” Award, recently shot a group of fashionable fashion films for his endorsement of the German fashion men's HOPERISE. This was his endorsement and he became Mr. Hopeless Fashion. The first image of the film was made. Hu Bing also wrote a truth message for the brand - rigorous, detail, quality, German fashion model! . Different from the traditional celebrity endorsement model, the cooperation between Hopelies and Hu Bing will adopt a new model of endorsement. In the future, Hu Bing will not only promote the clothing of Hopeless, but also participate in the style positioning, R&D and design of the brand's clothing. Infuse his fashion experience and ideas into Hopeless clothing.

Hu Bing interprets HOPERISE fashion men's brand image

Hu Bing interprets HOPERISE fashion men's brand image

Hu Bing interprets HOPERISE fashion men's brand image

Hu Bing interprets HOPERISE fashion men's brand image

The actor-led fashion deduction
The image of the day was shot in a street cafe, and the entire process was focused on arrogant street shooting. “We must pursue the effect of a candid star shooting out of the street, so it will be close to life, not the appearance of a model.” Hu Bing has been standing in a dominant position and freely using his own fashion concept Deduction.
It is reported that Hu Bing's large image of the costumes are all from the HOPERISE sales series, and for this type of shooting, Hu Bing has another vision. “HOPERISE is a German brand, and the brand has always taken an international mode of operation. Nowadays, many branded clothes are modeled according to the model or spokesperson's style and size, and the model is simply interpreted. My understanding is that my interpretation is not From the perspective of the model, but from the actor's point of view, how to use my language to speak well in clothing language accurately conveys the brand's philosophy and traits. This requires a deep skill.” Hu Bing said that this method is very easy Resonating with the target audience will also help the brand choose to develop products that are suitable for the market.