Xiao Jianguo, Chairman of Shanyuan Church, answered the reporter on IPO transfer

【Biography】

Xiao Jianguo

Chairman of Guangzhou Shanyuantang Health Technology Co., Ltd.

Tsinghua University graduate degree

Master of Business Administration (MBA)

Senior dietitian

Hong Kong Foundation Foundation

In recent years, Guangzhou Shanyuantang Health Technology Co., Ltd. has achieved a series of achievements that have attracted the attention of the industry: In 2014, it successfully signed the Chinese women's volleyball coach Lu Ping as the image ambassador, landed in the new three board in December 2015, and sold and released in 2016. Breaking 100 million, the performance of the company has increased by more than 60% for three consecutive years... Its development speed can be described as a thousand miles, which has aroused widespread concern in the industry.

It is reported that after the listing of the new three boards, Shanyuantang began to plan the IPO to move to the GEM. Thanks to the support of the state and the loosening of the policy, the IPO transfer will be fully accelerated. Then, how will Shanyuantang be deployed to promote the success of the transfer, and how the IPO transfer will have a profound impact on Shanyuantang. After the Shanyuantang will go where? With a series of questions, the author is honored to invite Mr. Xiao Jianguo, Chairman of Shanyuantang, to answer us one by one.

Reporter (hereinafter referred to as "Remember"): Shanyuantang successfully landed in the New Third Board in 2015. Now there is a big move of IPO transfer next two years. Is the layout of the transfer board already good?

Xiao Dong (hereinafter referred to as "Shaw"): For the listing of the new Sanban board and the IPO transfer, the management is indeed far-sighted and has a long-term layout. We spent a lot of money on the best securities companies, law firms and audit teams to plan the launch of the New Third Board. Of course, it is necessary to harden the iron. We also reformed the shareholding system, gradually standardized and perfected the company's various systems, and the marketing team went all out to improve the performance. Therefore, Shanyuantang successfully landed in the New Third Board in only eight months.

Xiao: But Shanyuantang did not intend to stop at the New Third Board. The New Third Board is just a stepping stone on our way forward. In order to allow enterprises to have more room for development and to maximize the interests of shareholders, at the National Agents Conference in Sanya last year, we announced the launch of the IPO transfer plan. With the impressive performance of the past two years, we have laid a good foundation for the transfer. With the relaxation of the policy and the speed of the IPO approval by the CSRC, the IPO transfer is a natural success. If it goes well, we will be able to launch the GEM at the end of 2018. Therefore, this year is a crucial year for the transfer, we must produce outstanding performance to spur the GEM.

Reporter: Does Shanyuantang have a strategy and plan for speeding up the transfer?

Xiao: Yes. First of all, we will continue the 2016 Fubao series of activities, continue to launch the 20th anniversary health gift package, and continue the strong impact of the fortune on the market. The health package has high-value gift support and more attractive gameplay. I believe it will set off a new round of blessings. Secondly, in order to accelerate the sinking and penetration of channels, expand market share, and promote the overall increase in sales scale, Dr. Hai's brand new products will be fully listed. Dr. Hai is based on the demand for “health products that can be afforded by ordinary people” and targets the county market. It is a product of good quality and excellent price that Shanyuantang has created. Third, Bran's early and late plant enzyme toothpaste, Shanyuantang multi-dimensional calcium protein powder and bovine colostrum protein powder and other best-selling new products will also be strongly placed on the market. Fourthly, the “Shouyuantang Thousands of Licensed Pharmacists Training and Assistance Project” was officially launched. This is the service provided by Shanyuantang to effectively solve the terminal operation difficulties for its partners. Therefore, following Shanyuantang, not only do shareholders have money to earn, but also help everyone optimize business management. It can be said that we are multi-pronged, all for the success of the transfer!

Reporter: So, do you have confidence in the success of Shanyuantang?

Xiao: I am full of confidence! My confidence is built on two sides. First, Shanyuantang has a senior management team headed by Wei, with clear thinking, quick response, and decisive decision-making. This team plans a blueprint for the future development of Shanyuantang, and formulates short-term goals and strategies to lead the people of Shanyuantang to move forward, only progress, not stop. Second, we have a marketing team with unprecedented unity, consistent goals, and good warfare. This team is the core competitiveness and the most valuable wealth of Shanyuantang. It is the strong backing of Shanyuantang to overcome one difficulty after another, and it is also the ultimate goal of my strong confidence. Not so much as I have confidence in the transfer of Shanyuantang, it is better to say that I am full of confidence in our team. Therefore, Shanyuantang is a must-see!

Reporter: It is reported that with Shanyuantang successfully listed on the New Third Board, the Shanyuantang National Agent Conference will send shares to the partners in the past two years to share the dividends for the listing; Odd goods can live, then this year's agent conference will also send shares?

Xiao: Since its listing on the New Third Board on December 23, 2015, Shanyuantang has achieved outstanding results and eye-catching market performance. The development momentum is obvious to all, which has aroused widespread concern in the investment community and the industry. Evergrande Health Division, Libai Group, Hong Kong Tianxin Pharmaceutical, and American Robinson Group all throw olive branches to Shanyuantang, hoping to invest in Shanyuantang. But we are all unmoved, because we have to leave this investment opportunity to our partners, thank them for their hardships and difficulties. At the Sanya Merchants Conference last year, we had 48 partners officially signed to become shareholders of Shanyuantang.

Xiao: This year is not only the 20th anniversary of the establishment of Shanyuan Hall, but also the key year for sprinting the GEM. As far as I know, investors have been quietly recruiting and buying a large number of shares in Shanyuantang, because having Shanyuantang stock means Sitting on a huge space for wealth appreciation. Many people have asked me, will this year's Shanyuantang investment conference also send stocks? I can say responsibly: Yes! But this year is really the last time to send stocks, I hope our partners can seize the opportunity, and good yuan Don’t make a fortune together!

Reporter: Finally, I would like to ask Xiao Dong. If Shanyuantang is successful, what are the big moves?

Xiao: In fact, whether the transfer is successful or not, we will continue to follow our own plans. This is also the reason why "Run, Shanyuantang" is the annual theme for three consecutive years, and strives to move forward with the attitude of the runner. Because we are not very strong, we are constantly growing up, so we can't slack off for a moment. Of course, the success of the transfer will have a greater incentive for us.

Xiao: Next, we will first set up a strong R&D department and independently develop more competitive new products. At present, there are more than 10 approvals for protein powder that have been declared and will be approved soon. I believe that there are companies that have research and development. Future business. At the same time, Shanyuantang will start construction of a new production base covering an area of ​​100 mu. It will adopt a fully transparent GMP plant design, increase the probiotic, protein powder and soft candy workshops, and further expand the production scale to meet the expanding market demand. Its own sustainable management capabilities. Third, Shanyuantang will continue to carry forward the "good culture", strive to practice the company's own social responsibility, and use the actual actions to give back to the society. Finally, I want to say to the people of Shanyuantang that Shanyuantang is our common cause, let us work together to do something that no regrets youth!

Thanks to Xiao Dong for accepting our interview, let us know that a dazzling national brand star is rising. In this case, I wish the business of Shanyuantang will flourish and turn around in 2018!

Responsible Editor: Business Internship

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