Baofeng Fashion will once again join the NBA to promote the world’s first NBA fan concept store

Recently, Chen Fengwei, Chief Executive Officer of Baofeng Fashion announced that he will join hands with NBA Sports again to launch the world’s first “NBA Fan Concept Store” in China in September to create a true zero-distance experience for the fans who love NBA. Original flavor, the latest wave of NBA culture and charm of the platform. "NBA Fan Concept Store" is a brand-new retail model. It is no longer just a distribution center for goods, but also a cultural experience and sharing platform.
It is reported that the world's first NBA fan concept store will be opened on September 15 at Beijing Longde Square and Wanliuhua, and officially opened on September 21. They will serve as NBA China retail model stores built by NBA and Baofeng Fashion, and will be promoted in more cities in China.
"NBA Control" "NBA Fans Concept Store" Should Not Be Missed
If you are "NBA-controlled," then the "NBA Fan Concept Store" will be a place you absolutely must not miss. Baofeng Fashion's “NBA Fan Concept Store” will learn from the American NBA Fan Gear Shop style and implant the concept of the American family. In addition to displaying and selling NBA’s full range of authorized products, it also has an interactive experience area where fans can come Experience the extraordinary charm of the NBA. Here, fans can not only purchase a full range of authorized products printed with NBA logos, but also be able to know the real-time situation of NBA games and the dynamics of major players at the first time. If you are fortunate enough, you can often come face to face with the hottest NBA players and celebrities here.
There is an opportunity right now. It is reported that the two sides are working hard to promote NBA players to visit the "NBA Fan Concept Store." At that time, the fans will have the opportunity to experience the glamour of the super NBA superstar in this NBA-filled concept store. The Clippers are recognized as a powerful team, and the Heat are the champions of the NBA this season. Arranging super heavyweight teams to compete in China has demonstrated the importance of the Chinese market to the NBA's global strategy.
The same NBA, different experience Since the NBA attaches great importance to the Chinese market, "NBA fans concept store" is naturally cautious in the choice of strategic partners. The reason why the NBA looks at Baofeng fashion lies in the fact that both of them and the sport have an inherent understanding of the inside and the coincidence of both parties in promoting the original intentions of Sino-U.S. cultural exchanges and communion.
Bao Yu fashion executive authorized brand division executive general manager Liu Yuyao: NBA, the invigorating global NO.1 basketball sport is an essential element of life for Americans. In China, the NBA also has a basketball population of 300 million. Just on July 16th, the NBA was formally incorporated into the “Modern Chinese Dictionary”. It can be seen that the NBA and the sports culture represented by it have become a cultural symbol and a mark of civilization gradually integrated into the Chinese cultural system, and for the Chinese people Respected.
The brand culture of Baofeng Fashion “sports + fashion” has led to a large number of loyal followers in China and around the world, and has also won the favor of international leading brands such as NBA China, NBA Asia, FashionTV, Swarovski and SpongeBob. .
The first marriage with the NBA began in May last year. Baofeng Fashion launched a series of NBA themed casual shoes. Today, the NBA wants to leverage on the strength of Baofeng Fashion in China to expand and stabilize the Chinese market. Baofeng Fashion upgraded from a simple licensee to a retail partner who fought side by side with the NBA. It also shows the mutual recognition and trust of each other. It is reported that in order to satisfy more fans' passion for the NBA, Baofeng Fashion will continue to develop in depth with NBA China, establish strongholds in more cities in China, and reward and satisfy the fans' passion and passion for the NBA.
The same NBA, not the same experience. In the context of the "Basketball Diplomacy" era, Baofeng Fashion's "NBA Fan Concept Store" carries both the experience of basketball and basketball culture and the experience of experiencing the collision and integration of Chinese and American cultures.