"Explore the boundaries of nature"
Only when people and nature have a boundary can they be harmonious, and explore the boundary of the city, nature and life. Nature is the greatest source of inspiration in the autumn and winter of 2021. Designers turn their attention to natural traces and colors into clothing language. Reconstruct the connection between nature and the body, amplify the perception of beauty just right, and merge with nature intimately and tenderly. Let the imagination grow freely, not just warm, and present an "extraordinary" daily life.
While maintaining the consistent concept of sustainability this season, we have also made bolder attempts in fabrics and silhouettes, retro waist design and classic coat silhouette, and natural color vision presented by patented plant dyeing technology. Find a balance and symbiosis between environmental protection and fashion.
Strategic release丨together with LUCA strategic cooperation brand upgrade
Derived from the consensus on sustainable fashion, INICIO has joined hands with the famous Italian designer LUCA for the first time to carry out a comprehensive strategic upgrade of the brand around fashion, sustainable development, and art culture.
INICIO Impression Grassland × Wang Shuai|Artist Joint Official Release
The well-known artist Wang Shuai has cross-border cooperation with INICIO Impression Grassland this time to release a joint series of "All Things Are Alive" and "Thirty Thousand Lines"; explore cashmere fashion with art, link nature with plant dyeing, and jointly express awe of nature and life.
In this season, the bold and enthusiastic ecological colors are re-rendered. All kinds of flowers, plants, and animals from nature are integrated into natural elements to arouse people’s understanding of the root of life and return to it in a way we believe Concept of natural, ecological balance.
Directly hitting the big show丨The visual feast of the supermodel lineup
This season's new product show, INICIO impressed the grassland to explore the boundaries of nature, reconstruct the new fashion of the relationship between man and nature, and discover true beauty;
Hand in hand with artists to release [All things are alive] [30,000 threads] co-branded series, using cashmere as the main theme of autumn and winter, incorporating warmth, simplicity, comfort, and new creative inspiration, exploring women's true demands for fashion.
After the big show, the artist Wang Shuai accepted Sohu, Sina, Toutiao and other media interviews, and said that this collaboration is not only a ready-to-wear series, but also a dialogue and a fusion of understanding and constructing all things in nature.
Q: What is the source of your creation of "All Things Are Soul"?
A: I was half-body paralyzed for a while. Then there were some problems in my own body and life. Therefore, I started to create 30,000 lines with me, including the creation of this life entity and everything about the universe. The spiritual series are also closely related. If the 30,000 thread is a work of my own that is awe of life, then the animist’s attention to each life body is actually the present existence of no individual life body.
Q: What do you think of the joint name with INICIO Impression Grassland Cross-border this time?
A: The cashmere and silk used in Impression Grassland are the top raw materials, and they are obtained through dyes extracted from plants. This concept coincides with my work, respecting nature, respecting life, man and nature, and Only the existence of the relationship of harmony and symbiosis can radiate more powerful vitality. For me, this joint name is not only a ready-to-wear collection, but also a dialogue and a fusion of the understanding and construction of all things in nature; therefore, I also attach great importance to this cooperation.
Q: After watching the INICIO Impression Grassland 2021 autumn and winter new product release show, what is the biggest feeling?
A: Very pleasantly surprised! I can strongly feel the natural, independent and warm style of the series. I usually pay attention to the brand Impression Grassland. This time I also saw a new breakthrough in the overall design style.
Also your brand’s main 100% plant-dyed cashmere series is my favorite. It is natural and environmentally friendly and sustainable. The minimalist design can be used in many different occasions. When the clothes are worn on different models, the look and feel is complete. The difference is that I really enjoy being in a different and refreshing feeling. This kind of vital expression makes me look forward to more.
Q: Through this cooperation, how do you see the meaning of "exploring the boundaries of nature"?
A: I think exploring the boundaries of nature means that brands use clothing as a carrier to bring people closer to nature and allow more women to find aesthetic spiritual resonance. Whether it’s from craftsmanship to design at this press conference, I think With many natural elements, it is not so much a press conference, but I think it is more like a journey to return to the origin of nature, to pursue the true inner self, and to quietly show the power of women through the beauty of nature.
Return to the original heart, create with the hands of nature, continue the pure and natural power, and complete the "exploration journey" of self and nature with a unique design language, so as to interpret the nature of sustainable fashion Tao.
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