Beijiang Textile teamed up with UseDem to create a cowboy regeneration program

Recently, Beijiang Textile announced that it will cooperate with UseDem to develop a denim recycling project to further promote the sustainable development of the Daning industry.

It is understood that UseDem is a project focused on recycling and upgrading old jeans into new products, founded by Russian designer XeniaSidorenka. Years of work experience in the denim industry, let Xenia see too much beautiful denim fabric wasted and discarded, so she decided not only to recycle them, but to use them to make creative things, thus creating UseDem, Turn old jeans into new products, such as backpacks, furniture, and accessories. UseDem promotes environmental protection, recycling, and reuse, combining old jeans with new imagination for unique creation.

“We strongly recognize the concept of the Xenia and UseDem projects. The creativity of recycling and recycling is highly consistent with the company's strategic goal of creating green textiles. The products produced are also very fashionable and practical.” Gu Xiang, general manager of Beijiang Textile, said. We also hope that through such cooperation, more practitioners and consumers will be able to join the recycling and contribute to more environmental protection.

Xenia, founder of UseDem, said that sustainable development is the future of the denim industry, but changing the status quo requires more partners like Beijiang Textile to join us and work together to promote the re-use plan. “The raw materials we use are things that most people find useless, such as worn-out jeans for many years, but through the expertise and experience of UseDem, we can turn it into a unique custom backpack that brings new vitality. Promote the cowboy's regenerative future."

According to reports, in the future cooperation, Beijiang Textile will provide the waste fabrics, off-season garments and hanging card samples produced during the production and operation of the company to UseDem for the production of their products and create a new Daning plan. At the same time, at the China International Textile Fabrics and Accessories (Autumn and Winter) Expo held in October, Beijiang Textile will also fully display the UseDem cooperation products at the booth. In addition, the two parties will jointly organize workshops and seminars to promote sustainable development. Development concept.

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