Defina brand underwear export champion to accelerate domestic expansion

Won the " underwear sales volume of the first" award-winning brand of underwear Fencing Fenner Nationwide tour - "Roots Silk Road Thanksgiving China line" large underwear culture show starting October 31 in South China City [1.39 0.00%] officially started .

In 2004, statistics from Hong Kong's Census and Statistics Department showed that the sales volume of the Group's underwear through re-exports in Hong Kong alone exceeded 30 million and was awarded the honorary certificate of "No. 1 in underwear sales abroad".

In 2004, Di Fenner Group relying on the successful experience of the international market, invested heavily in the establishment of "Di Fennei underwear (Shenzhen) Co., Ltd.", is committed to creating domestic high-end women's underwear brand . In just a few years, Defina has set up more than 400 specialty stores in over 20 provinces, autonomous regions and municipalities across the country.

In the financial tsunami sweeping the world, De Fenner took the initiative at the beginning of this year to set up the "Fenner underwear (Shantou) branch" and set about to build in Shenzhen underwear industry base - invest 130 million yuan year Production of 10 million "Defina Group (Shenzhen) Industrial Park."