Youngor's W.GAME GY Fashion Brand First in Suzhou

The “GY” fashion brand launched by Youngor and W.GAME in Japan opened its first direct-selling store in Suzhou on August 28. Suzhou Youth Federation, Suzhou Youth Chamber of Commerce and business elites were invited to attend the opening ceremony of the GY brand and the opening ceremony of the GY Fashion Club. With the launch of the GY fashion brand, the Younger apparel brand that has always appeared in a classic and stable image has once again become a topic of concern for the Suzhou industry and young fashion crowd.

Younger of the 30th year, his position in the business suit industry, has been at the leading level in the domestic market, but Youngor's goal is not only to stop there. In the past two years, Youngor has made heavy fists in the domestic and overseas markets, first acquired the United States. New Horse Company, the core business of KELLWOOD, a five-employee group, integrated the domestic apparel sector this year, further subdividing the Youngor brand. The “GY” brand shop at Gongqian Street Alley faces Younger’s face. The fashion brand’s first fashion brand outlet stores, before the end of the year, Youngor will complete the layout of dozens of stores in Other major cities across the country.

"GY" is derived from GreenYoungor's abbreviation. "Green" means green and lifelike. "Youngor" means young and full of vigor. In terms of brand positioning, the GY brand is mainly targeted at young and fashionable people. They are young white-collar workers or entrepreneurs between the ages of 25 and 35. They are in the stage of a beautiful life. In addition to paying attention to the style of clothing, they pay more attention to the quality of clothing. The influence of the image. They are the backbone of the future society and represent the image of a new generation of Chinese young people. Therefore, Youngor invited the famous Japanese brand designer Mr. Tanaka Saeba to lead the team of designers under his design as GY's brand planning and design. Famous Japanese designers such as Mr. Tanaka, Takada Kenzo, and Yohji Yamamoto won the “Prime Award” and he later His own creation of the brand became popular in Japan, and in the Japanese fashion world where overseas brands fell at the time, a wave of young Japanese fashion brands was created. After the launch of the GY brand, Mr. Tanaka led the designer team every year to design thousands of high-quality, internationally popular fashion shirts, suits, slim jackets, trousers, knitwear, and footwear accessories for the GY China market.

In terms of store operations, the GY brand achieves a new personalized sales model by cultivating a FA with a Japanese-style service level. FA (FashionAdviser) as a fashion consultant, has a deep understanding of designers and product planning, they through the apparel culture and design connotation to convey the customer's fashion life becomes more abundant, is the customer's exclusive fashion consultant.

In the celebration of the establishment of the GY Fashion Club, almost all associate members expressed the same concept in their survey of “GY Brand Impression”: “GY is not only a fashion brand, he is also a quality fashion brand.